Hospitality and Destination Management
Experience is the key word to describe contemporary tourism, that after world emergency by Covid19 is deeply changed. For this reason, the entire sector today needs highly specialized and up-to-date professional training.
The program “Hospitality and Destination management” aims to train professional capable of applying an innovative and sustainable management approach to their business. The program will address new business models, focus on e-tourism and the importance of social media, and on Cultural Identity as a local facilitator.
In these courses topics are analized with professor and professional to explain the new trend of digitalization, and for this there will be also a special focus on applications, software and technologies capable of improving and making workflows more efficient and on new trends in global tourism. The program is both for those who already work in the world of tourism and want to update their skills and for those who are now approaching this sector.
Completion of courses in the “Hospitality and destination management” program allows for the recognition of CFUs for those who decide to enroll in the Master’s program in the future.
N. course
6 courses
Duration
6 months
Target
Junior management, PMI, student
Language
English
Level
Intermediate
Certificate
Federica Web Learning
The MOOCs of Hospitality and Destination Management
Experience is the new tourism trend: update your skills, study the new strategic business model and learn how to please demanding travellers
Learn how to create engagement using the best available tools with a scientific approach
Find out how to build a cultural and tasty food tourism experience
Experience is the new tourism trend: update your skills, study the new strategic business model and learn how to please demanding travellers
The dynamics and challenges of the contemporary tourism, how the sector is changed with the digitalization and a focus on the hr management
How is the world of hospitality changing? An overview of the new business management models in the tourism industry
Multisensorial experiences, brand identity, certification systems: a focus on the developments in the field of tourism economics
What you will learn
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Design thinking and Business Model creation
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Linking quality improvement practices to knowledge management capabilities
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New digital tourism ecosystem
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Blockchain as facilitator of smart tourism
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Strategies and tactics in social media marketing
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The impact of corporate social responsibility on firms’ financial performance in the food & beverage industry
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The role of food tourism in the promotion of a destination
MORE INFORMATION FOR MASTER “HOSPITALITY AND DESTINATION MANAGEMENT”
The Master in “Hospitality and Destination Management” is the first Master online offered through a 1+1 partnership of University of Naples Federico II, Italy and University of South Florida, USA.
This Master’s program combines courses from both institutions. At the University of Naples Federico II, the program is delivered by the Department of Economics, Management, and Institutions (DEMI) in collaboration with the Department of Agriculture. The program is fully online and provides dedicated spaces for enrolled students where will have access to courses and faculty meeting times from the University of South Florida.
You will complete one year of course work at University of Naples Federico II, Italy and get the option to transfer 5 courses to University of South Florida, USA, and finish up your degree.
The Certificate is limited to a maximum of 30 students and it fully online certificate. In order to successfully finish the certificate, participants must pass all modules at 80% and complete a 3 month long practical internship.
For further information visit the website of Master.
JOB OPPORTUNITIES
The Master in “Hospitality and Destination Management” can find employment:
- Benefits of the Certificate
- Hotel managers
- Analysts, Global distribution systems, Market segmentation, Channel Managers
- Social Media Managers, Community and E-reputation Manager
- Sales area / Sales Managers & Sales Administrators
- Human resource area / HR Managers, Training Recruiting Evaluation Manager
- Revenue Managers
- Destination Managers
- Area Events & Meeting/ Event e Conference Manager
- Food and Beverage Managers
- Sustainable tourism specialists
See the Students Guide for more information.
